Product specifications and attributes
An attribute written into the description is a sentence. An attribute recorded as data is a filter, a comparison and a field in the feed for advertisers. The difference between the two decides whether the customer can narrow the choice at all.
The trouble is that every supplier calls the same figure something different. So the names from the source are mapped onto your attributes once, after which every subsequent import lands in the right place.
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What you actually get
Import in a single pass
Attributes are imported for the whole catalogue at once, from a table or a feed, rather than item by item.
Mapping of different names
The same figure under three different names at three suppliers is reduced to one attribute in your catalogue.
Filters that create themselves
Every attribute can become a filter in the store, with values filled from the catalogue itself.
Product comparison
The customer compares several products by the same attributes, with no extra data entry on your side.
Attributes per category and brand
A set of attributes is tied to a category or brand, so the customer is not given empty fields that have nothing to do with the product.
Common questions
What about products with no attributes?
For those, attributes can be filled in automatically, with the help of the bot described on the page about AI content writing.
How many attributes can one product have?
The number is not limited, and in practice electronics comfortably carry several dozen per item.
Are filters configured per category?
They are, because filters for footwear and for washing machines do not overlap. Configuration is done once per category.
Do attributes go into the advertiser feed?
They do, through mapping onto the fields the advertiser requires, which the page on feeds describes.
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Instant results, tolerance for typing errors and filtering by attributes.
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The whole path from basket to delivery from one screen, with documents that create themselves.
See more →Vouchers and gift cards
A gift voucher with a QR code, an expiry date and a record of the amount used.
See more →Want to know how this works in your case?
For a first estimate we need the number of items, your suppliers and the system you use today. The call takes fifteen minutes, after which you get scope, price and timeline.